Reasons not to use images you find on the web for printing. One of which is image resolution. Low resolution images can look crisp and clear on your screen, but when printed, they will look blurry and pixelated. It is important that your resolution is a minimum of 300 dpi (dots per inch) at the […]
Printed Brochures are still very much Alive!!!
Printed Brochures are still very much Alive!!! We live in a high paced society where the digital age seems to be the norm. We watch our programming when we want to, buy music online, see advertisements as popup ads. With this state of constant marketing flux, printed brochures continue to be a relevant communication tool […]
Print Marketing in Today’s World
According to the American Marketing Association, print is still a top of the funnel medium when it comes to your companies marketing outreach. Print passes the eyes of many potential customers traveling to its destination in a way digital media can’t. With ever developing technology and advancement, how is print still viable? Variable Data in Print […]
Print Tech Spotlight: Canon imagePRESS C10000/C8000VP Digital Press
Digital technology has and is growing rapidly, with no exceptions in the printing industry and printing technology. Digital printing is expected to be around 17% of printing in value terms by 2020, up from 13% in 2005. Following this trend, Canon has released a new line of digital presses. The Canon imagePRESS C10000/C8000VP Digital Presses boast […]
The Digital Printing Wave
From the way we do business to our personal lives, the digital age has fundamentally changed things. The fabric of our information, our memories, and economy all captured in 0 and 1’s. Industries have become more streamlined and efficient, many having to develop and adapt. The printing industry is not immune to digitization and has […]
Building a Successful Retail Print Portal For Your Brand
Building a Successful Retail Print Portal For Your Brand Our last post, we discussed the products and benefits of your internal web portal. This issue we will discuss important considerations that need to be brainstormed before building your print portal for the retail market. This will allow you to build a successful retail print portal […]
What is a Web Portal? Does Your Company Need One?
What is a Web Portal? Does Your Company Need One? Have you considered developing a web portal for print or promotional items? Have you thought about the benefits? Will the portal save money? What products should be included? Who will be placing the orders? What is a web portal? Techopedia defines it as: “A Web […]
Convention Ideas
On our last post we spoke about our first championship in 52 years with the Cleveland Cavaliers winning the NBA championship! Cleveland and the weather have something in common, we are both HOT! The Republican National Convention is on its way to Cleveland July 18th – 21st 2016. For a city that has had a […]
If Your Business Card has Staying Power, so will Your Business
Business Cards, Business Cards. There are so many options from design, one sided, two sided, standard black white cards, color cards, folded business cards, envelope business cards, square, small cards, and unique die cut business cards. Have you ever been in a situation where you go to pull your […]
Postage Rates Are Going Down!
At the start of 2016 we have seen two key factors that effect business have plummeted. The first is the stock market (lately it has been going up!!) and the second is gas prices! Remember the $4.00 plus for a gallon of gas we had in 2014 and early 2015? Well thankfully, we have seen […]
