According to the American Marketing Association, print is still a top of the funnel medium when it comes to your companies marketing outreach. Print passes the eyes of many potential customers traveling to its destination in a way digital media can’t. With ever developing technology and advancement, how is print still viable? Variable Data in Print […]
Digital or Offset?
Digital Printing vs Offset Printing? Many people don’t know the difference between digital and offset printing and when they should be used. Here are a few things to consider when choosing your printing method: Digital Printing These printers resemble the workings of your desktop laser printer, but on an extremely large scale and with color […]
Print Tech Spotlight: Canon imagePRESS C10000/C8000VP Digital Press
Digital technology has and is growing rapidly, with no exceptions in the printing industry and printing technology. Digital printing is expected to be around 17% of printing in value terms by 2020, up from 13% in 2005. Following this trend, Canon has released a new line of digital presses. The Canon imagePRESS C10000/C8000VP Digital Presses boast […]
